Master Turning Strategy To Reality: Why 60% of Strategies Fail and How to Fix It

27 Jan 2025

by Deborah Theseira

Reading Time: 8 min

In A Nutshell: The integrations between an organization’s applications could be called the nervous system that determines on organization's ability to leverage AI and maintain operational clarity. With 91% of CIOs believing effective integration management can put them at the market forefront and only 53% of emerging technology projects delivering measurable benefits, mastering application integration management has become critical. Learn how leading organizations are achieving up to 40% faster architectural capture, setting them up for successful AI implementation and a substantial reduction in inaccurate, manual processes.

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The Strategy-Execution Crisis: Understanding the Strategy-Execution Gap

"Strategy without execution is hallucination."

This stark observation, often credited to Thomas Edison, highlights a critical challenge facing organizations today. As enterprises navigate economic headwinds and prepare for potential mergers and acquisitions, they're struggling with a fundamental disconnect—turning strategic vision into operational reality.

Like trying to drive a car while looking only at the destination on a map, many organizations focus intensely on strategy development but struggle with the actual journey of execution. Successful execution requires ongoing navigation, constant course correction, and clear visibility of both the road ahead and potential obstacles.

Today's strategy execution challenge has evolved far beyond simple implementation issues. Gartner research shows that 53% of organizations fail to fully achieve their strategic objectives, highlighting how this fundamental disconnect has grown from a planning issue into a critical business crisis. The scale of this crisis is stark:

95% of a company's employees are unaware of, or do not understand, their organization's strategy.”

The gap between strategy and execution manifests through various channels—some obvious, others more subtle. Organizations might have clear strategic visions but lack the operational framework to realize them. This disconnect is evidenced by troubling statistics from the same study: 67% of organizations report their HR and IT strategies are not aligned with business unit and corporate strategies, and 60% fail to link their financial budgets to strategic priorities.

The Real Cost of Failed Execution

The impact of the strategy-execution gap extends far beyond missed objectives and delayed projects. Like a slow leak in a high-pressure system, its effects gradually diminish organizational effectiveness, creating both immediate and long-term consequences across three critical dimensions:

Diminished Value Creation

Organizations struggle with value loss in strategic execution. Unclear accountability and poor communication further contribute to wasted resources and duplicated efforts. This disconnect between strategy and execution, compounded by a lack of adaptability to changing circumstances, hinders organizations from achieving their goals and maximizing investments. The result is a troubling pattern where substantial resources are invested in initiatives that fail to advance strategic goals or deliver meaningful business impact.

Organizational Friction

The disconnect between strategy and execution creates significant organizational tension, particularly in times of change and uncertainty. Business units operate in silos, with HR, IT, and other departments frequently misaligned on strategic priorities. This misalignment becomes particularly problematic during major organizational changes or post-merger integration activities, where clear communication and coordinated execution are paramount. Project teams often uncover conflicts too late, finding that other departments have already made significant changes that challenge their initial assumptions and plans.

Innovation Paralysis

Perhaps most concerning is how the strategy-execution gap stifles innovation and agility. Organizations find themselves overwhelmed by the complexity and volume of data across disconnected systems and processes. This complexity creates a paralysis that prevents quick adaptation to market changes - a critical weakness in today's fast-moving business environment. Resources become trapped in misaligned initiatives, while the lack of a single source of truth makes it nearly impossible to redirect efforts effectively. For organizations facing economic uncertainty or preparing for potential M&A activity, this paralysis can significantly impact their market position and negotiating power.

3 Common Challenges With Making Strategy Reality

Strategic execution remains challenging because organizations often struggle to translate high-level strategic vision into operational reality. The complexity stems from misalignment between departmental objectives, entrenched organizational silos, and resistance to change. Many enterprises lack the integrated planning mechanisms and cultural flexibility required to pivot quickly. Technology proliferation compounds these challenges, creating increasingly fragmented IT landscapes where strategic initiatives become diluted across multiple platforms and competing priorities.

1) No Reliable Overview

Key factors of this challenge: 

  • Rapidly changing IT and business environments
  • Information and project plans are spread across different systems with no clear version control
  • Incomplete information stuck in organizational siloes


Organizations continue to struggle to obtain a comprehensive, clear perspective on strategic implementation. IT and business leaders lack aligned and accessible insights into initiative progress, associated costs, and potential impacts. This opacity makes informed decision-making and strategic investment challenging, creating significant strategic execution barriers.

2) Struggling With Prioritization


Key factors of this challenge: 

  • Lack of high-level overview of how strategies are being implemented, costs, and timelines
  • Difficulty in measuring value and impact
  • Lack of transparency into resource requirements and availability to inform better allocation

Determining and agreeing on initiative priorities has become increasingly difficult. Teams face significant friction when attempting to assess and demonstrate strategic value, particularly during periods requiring rapid directional shifts. The absence of reliable prioritization frameworks prevents organizations from efficiently allocating resources and responding dynamically to emerging business needs.

3) Misalignment Between Teams


Key factors of this challenge: 

  • Operational siloes leading to fragmented initiatives
  • Inadequate governance and communication mechanisms
  • Clashing or competing performance metrics between teams, hindering collaboration

Strategic execution often falters due to organizational misalignment. When we polled the attendees of our deep-dive webinar “Turn Strategy into Results with Seamless Execution,” 36% ranked “misalignment between business and IT goals” as their biggest obstacle in moving from strategy to execution.

Departments operate in silos, pursuing independent goals that fragment strategic initiatives. This disconnection creates inefficiencies, wastes resources, and increases project failure risks, preventing organizations from translating vision into meaningful business outcomes.

Without robust governance frameworks and a unified approach to implementing change, organizations find themselves trapped in cycles of incremental adaptation rather than transformative execution. The gap between strategic intent and practical implementation continues to widen as technological complexity and market dynamics accelerate.

Implementing a Successful Data-Driven Approach to Prioritization and Strategic Execution

Successfully bridging the strategy-execution gap requires moving beyond periodic planning cycles to implement a systematic, data-driven approach with the right platforms in place. To get ahead of the competition, organizations should tackle strategic execution as an ongoing practice with several key phases.

Phase 1: Defining Business and IT Objectives

At the foundation lies strategic definition and clarity, where organizations establish crystal-clear direction through well-defined goals, whichever approach an organization chooses to use.

Key elements include:

  • Defining explicit strategies and objectives with clear ownership
  • Establishing measurable success criteria and key results
  • Mapping strategic priorities to specific initiatives
  • Creating clear lines of accountability for execution
  • Ensuring organization-wide understanding of strategic objectives

Phase 2: Identify and Analyse Initiatives

With strategic direction established, organizations must transform abstract objectives into concrete action through structured initiative development and management. This phase ensures every project advances strategic goals while maintaining operational balance.

Essential components include:

  • Direct alignment between initiatives and strategic objectives
  • Clear ownership and responsibilities for each initiative
  • Regular progress monitoring and cost tracking
  • Impact analysis for strategic alignment with business and IT
  • Understanding the interdependencies and gaps in existing organizational capabilities that are necessary to make these initiatives successful

Phase 3: Execution Monitoring and Adaptation 

Success requires constant vigilance and the ability to adapt. Organizations must have a clear single source of truth on the critical relationships between strategy, initiatives, and capabilities. This will provide the insights necessary for real-time tracking and adjustment.

Critical activities include:

  • Regular review cycles for strategy-initiative alignment
  • Tracking of progress against defined metrics
  • Continuous stakeholder communication and engagement
  • Proactive identification and resolution of execution gaps
  • Regular assessment and adjustment based on changing business conditions

For an expert introduction to making strategy a reality, watch our webinar and demo on demand now.

Ardoq: The Single Source of Truth

So, how can organizations move at the speed they need to without getting caught in an endless documentation catch-up spiral? They need a platform that gives them the insight they need into complexity without being complex. Here’s how Ardoq offers decision-makers, both in business and IT, the understanding they need at scale:

1) Insight Into Interdependencies

Ardoq aids better business and IT alignment by serving as a single source of truth that all teams can refer to when developing and executing initiatives. It allows businesses to map objectives and initiatives to teams and technology, allowing potential gaps and resource conflicts to surface prior to execution. Ardoq is able to present a much-needed overview of benefits, impact, cost, and risk, meaning more agile and effective prioritization and planning.

2) Continuous Monitoring and Impact Analysis Capabilities 

Built-in dashboards, survey capabilities, and data-driven visualizations empower decision-makers with live initiative tracking and the means to flag whenever there are critical gaps in execution. Ardoq comes with a suite of integrations and REST API, allowing for easy connection with existing systems so organizations don’t spend time rebuilding from scratch information they already have in disparate tools and platforms.

3) Automatically Up-To-Date

A lot of Ardoq’s power lies in the clever use of automation for everyday monitoring and maintenance, so people spend more time on the important things, like making better-informed decisions based on data and collaborating. From automatically pulling in data from existing tools to leveraging surveys to ensure data is captured and updated regularly to notifications and triggers sent to stakeholders at the right time to take action and initiative progress tracking, Ardoq takes care of the data crunching and repackaging the information into a form that best suits different stakeholders. Data-driven, always up-to-date reports, dashboards, and visualizations are some of the key ways to ensure an organization stays aligned on initiatives, from planning to executing.

Success Story: How Bupa Is Accelerating Delivery of Strategic Initiatives

Bupa is a global healthcare and care company with over 50 million customers and approximately 87,000 employees. With hundreds of concurrent initiatives, all at different stages of execution, it is not often clear how Bupa are progressing towards their main strategic goals. Their architects turned to Enterprise Architcture to get the insights they needed to accelerate progress towards the company’s 3x6 strategy of becoming the most customer-centric healthcare company in the world.

What Did Bupa Achieve?

1) Improved Knowledge Sharing And Collaboration

One of the key challenges is overcoming duplication and improving the sharing of architectural knowledge that would accelerate their transformation. This meant that architects worldwide in Bupa could share architectural designs with other teams to leverage and reference, making their work scalable through the business and reducing duplication of effort. This knowledge-sharing extended beyond the architects, enabling non-technical and technical stakeholders to get easy access via Ardoq to the information they need to support decisions on the strategic direction of systems.  

2) Enhanced Insight Generation

Ardoq allowed Bupa to transform their approach to organizational knowledge. It enabled cross-organization collaboration, allowing architects to map business and technical capabilities, understand system relationships, and make data-driven decisions. By moving away from siloed knowledge, Bupa could now analyze complex systems more effectively, assess technology's strategic fit, and develop nuanced architectural roadmaps. This approach reduced discovery time for transformation initiatives and facilitated faster, more informed strategic decisions across their global, federated organization.

3) Reduced Discovery Time

Bupa reduced discovery time using the Ardoq platform to centralize architectural knowledge, automate system mapping, and enable cross-team collaboration. The tool allowed architects to quickly visualize relationships between systems, processes, and people, transforming complex technical analysis from manual, time-consuming work into efficient, data-driven insight generation. By providing a clear picture of Bupa's IT landscape, Ardoq helped Bupa to quickly find the information needed to support its transformation initiatives and make better-informed decisions faster.

How Did Bupa Achieve This?

Bupa achieved these benefits by using Ardoq to create a centralized, dynamic map of their entire organization, including business capabilities, applications, and technology infrastructure. This allowed them to visualize dependencies, analyze data for insights, collaborate effectively across teams, and make informed strategic decisions about investments and initiatives, ultimately leading to improved efficiency, communication, and planning.

Learn more about how Bupa is able to deliver faster than ever: Accelerating Delivery of Strategic Initiatives with Enterprise Architecture.

The Future of Improved Strategic Execution

Bridging the strategy-execution gap is crucial in today's dynamic business landscape. By adopting a data-driven approach, fostering clear communication, and leveraging technology like Ardoq, organizations can ensure their strategic visions translate into tangible results. This proactive approach empowers businesses to navigate complexities, optimize resources, and achieve sustainable success in a rapidly evolving world.

Ready to improve your organization’s execution and strategic planning? Book a demo to see how Ardoq can help you move faster and deliver on strategy.

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Deborah Theseira Deborah Theseira Deborah is a Senior Content Specialist at Ardoq. She wields words in the hope of demystifying the complex and ever-evolving world of Enterprise Architecture. She is excited about helping the curious understand the immense potential it has for driving effective change.
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